Strategy shifting. Two words no leader ever really wants to utter. Sometimes, however, it becomes necessary. These shifts can easily make or break a company. It is imperative, therefore, the short-term strategies be aligned with the larger company vision.
Ron Ashkenas, co-author of HBR’s Leadership Handbook, has some fantastic advice on how to pull off this kind of move. Ashkenas approaches these kinds of shifts in terms of how companies translate their vision into action. So often, what is perceived as a short-term strategy shift can lead away from company vision in an effort to cut costs, appease shareholders, etc.
His new article not only goes into detailed examples on both sides of the make-or-break spectrum, but it also lays out actionable steps to take to get your own company’s vision in line. Check out his advice, take the quiz, and see if your own company’s vision can pass the test.